Document Type

Article

Publication Date

Winter 1993

Publication Title

Feedback

Volume

34

Issue

1

First Page

15

Last Page

19

Comments

College students may find it difficult to predict what broadcast managers want when the latter hire newsroom employees. This problem also affects broadcast journalism faculty who teach and advise students. Much of the research in this area does not focus on the larger factors professionals use in evaluating interns, potential employees and education in general. Instead, it is more common to see vague references to writing skills, production skills, hands on training and the value of liberal arts.

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