Broadcast Manager Concern about Newsroom Career Preparation

Authors

Michael L. Hilt, University of Nebraska at OmahaFollow
Jeremy Harris Lipschultz, University of Nebraska at OmahaFollow

Document Type

Article

Publication Date

Summer 1994

Publication Title

Feedback

Volume

35

Issue

3

First Page

16

Last Page

18

Abstract

There is a continuing need to better understand the needs and wants of broadcast general managers and news directors when they hire newsroom employees (Basow & Byrne, 1993; Parcells, 1985). In the Winter 1993 issue of Feedback, a two-state survey found that "higher percentages of broadcast general managers saw dedication of newsroom employees as very important, while higher percentages of news directors responded that writing skills and news judgment were very important" (Hilt & Lipschultz, p. 18).

Recommended Citation

Hilt, Michael L. and Lipschultz, Jeremy Harris, "Broadcast Manager Concern about Newsroom Career Preparation" (1994). Communication Faculty Publications. 55.
https://digitalcommons.unomaha.edu/commfacpub/55