The percentage of African Americans on the rosters of major league baseball teams is at a 30-year low, while the percentage of Caucasian players in the major leagues has remained relatively stable. Research indicates that the number of African Americans will continue to drop. The Welcome Theory uses several theoretical perspectives to explore why African Americans have turned away from baseball and embraced other sports, such as basketball. The theory has implications for designing sports programs that socialize youth into sports.
Ogden, David C., "The Welcome Theory: An Explanation for the Decreasing Number of African Americans in Baseball" (2004). Communication Faculty Proceedings & Presentations. 2.