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In March, 1983, the University of Nebraska at Omaha and Pamantasan ng Lungsod ng Maynila (the University of the City of Manila) signed a statement of affiliation and friendship, thereby initiating a formal linkage between the two institutions. A joint proposal to conduct teaching and research exchanges was then submitted to the United States Information Agency. One of the specific subprograms of the funded USIA proposal was the Omaha/Manila Applied Projects Program under which researchers of both universities would participate in a joint effort to examine pragmatic community outreach activities and the problems of growth-oriented urban areas typified by both Omaha and Manila.

Efforts toward this direction were focused on what the two cities could learn from each other or how one could be of assistance to the other in terms of (l) building up a mass of data on which to base immediate and future courses of action and (2) program structures that could be immediately implemented under desired conditions.

To this end, the total research effort will result in several mutually agreed upon studies related to common areas of interest and/or needs of the two cities. As the project progresses, other research areas may come to light and be considered for future activities by either or both universities. The current study on deli very of services seemed to be an appropriate starting point.