Presentation Title

Mama Knows Best: Breastfeeding Knowledge and Duration in a Social Network

Advisor Information

Timi Barone

Location

Dr. C.C. and Mabel L. Criss Library

Presentation Type

Poster

Start Date

6-3-2015 9:00 AM

End Date

6-3-2015 10:30 AM

Abstract

Breastfeeding in the U.S. lies at the intersection of popular, folk and professional knowledge, as mothers are exposed to a variety of “experts”. This study examines how breastfeeding knowledge moves through a mother’s social network and its perceived effect on duration. In-depth interviews and social network mapping tracks how knowledge is created and shared through social networks of current or recently breastfeeding women. Although women are exposed to a variety of sources of information, popular knowledge provided by those closest to them in their networks has the strongest effect on success and duration. Breastfeeding success is who - and what - you know.

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COinS
 
Mar 6th, 9:00 AM Mar 6th, 10:30 AM

Mama Knows Best: Breastfeeding Knowledge and Duration in a Social Network

Dr. C.C. and Mabel L. Criss Library

Breastfeeding in the U.S. lies at the intersection of popular, folk and professional knowledge, as mothers are exposed to a variety of “experts”. This study examines how breastfeeding knowledge moves through a mother’s social network and its perceived effect on duration. In-depth interviews and social network mapping tracks how knowledge is created and shared through social networks of current or recently breastfeeding women. Although women are exposed to a variety of sources of information, popular knowledge provided by those closest to them in their networks has the strongest effect on success and duration. Breastfeeding success is who - and what - you know.