Presentation Title

Talk, Not Talking Points

Advisor Information

Karen Weber

Location

112

Presentation Type

Oral Presentation

Start Date

1-3-2019 10:45 AM

End Date

1-3-2019 12:00 PM

Abstract

The (PRSSA) National Bateman Case Study Competition provides public relations students from across the U.S. the opportunity to apply the skills they have learned from internships and the classroom and implement those skills into a public relations campaign.

In 2019, the PRSA Foundation has created the Diverse Voices Initiative and the book “Diverse Voices: Profiles in Leadership,” in an effort to promote and improve diversity and inclusion in the communications sector. The book includes oral histories of 35 diverse communication professionals.

Talk, Not Talking Points is based on the insight many people in organizations believe diversity and inclusion are merely talking points instead of topics for authentic and moving dialogue towards progress.

We conducted two focus groups and interviews with stake holders comprised of professionals with backgrounds in communications. These diverse individuals provided insight into the current state of diversity and inclusion in organizations relating to race, ethnicity, gender, sexual orientation and accessibility.

Our team created a survey to gauge peoples’ experiences with diversity and inclusion in the workplace. We used Qualtrics and distributed the survey to stake holders, Nebraska PRSA members, and students in the School of Communication.

Comments

http://unoprssa.com/talknottalkingpoints/

COinS
 
Mar 1st, 10:45 AM Mar 1st, 12:00 PM

Talk, Not Talking Points

112

The (PRSSA) National Bateman Case Study Competition provides public relations students from across the U.S. the opportunity to apply the skills they have learned from internships and the classroom and implement those skills into a public relations campaign.

In 2019, the PRSA Foundation has created the Diverse Voices Initiative and the book “Diverse Voices: Profiles in Leadership,” in an effort to promote and improve diversity and inclusion in the communications sector. The book includes oral histories of 35 diverse communication professionals.

Talk, Not Talking Points is based on the insight many people in organizations believe diversity and inclusion are merely talking points instead of topics for authentic and moving dialogue towards progress.

We conducted two focus groups and interviews with stake holders comprised of professionals with backgrounds in communications. These diverse individuals provided insight into the current state of diversity and inclusion in organizations relating to race, ethnicity, gender, sexual orientation and accessibility.

Our team created a survey to gauge peoples’ experiences with diversity and inclusion in the workplace. We used Qualtrics and distributed the survey to stake holders, Nebraska PRSA members, and students in the School of Communication.