Date of Award


Document Type


Degree Name

Master of Arts (MA)



First Advisor

Dr. Hugh Cowdin


Estimates of the portion of a daily newspaper having public relations as a source range from 25 to 80 percent. Indeed, one researcher observed that "the daily newspaper and wire services have become dependent upon press relations material to such a degree that, more often than not, at least 50 percent of news copy emerges from the practice of public relations". While no figures could be found estimating the amount of radio and television news originating from public relations sources, these figures are indicative of the major role played by public relations sources in providing the information that the public ingests as news.


A Thesis Presented to the Department of Communication and the Faculty of the Graduate College University of Nebraska In Partial Fulfillment of the Requirements for the Degree Master of Arts University of Nebraska at Omaha. Copyright Wayne R. Johnson August, 1980