Month/Year of Graduation


Degree Name

Bachelor of Science (B.S.)



First Advisor

Brent Clark


Few resources of published studies exist identifying the needs or motivational factors that would assist minority business owners (MBOs) in Omaha, NE wishing to open a new business venture. Although MBOs have accounted for significant growth in the United States, there is not a lot of information available about how they access capital and resources to launch and grow their businesses. Findings show that MBOs continue to experience high barriers trying to find basic resources. There is evidence that proves the persistence of low minority business ownership rates and the survival of existing minority businesses is affected by social norms, legislation, and opportunities to establish connections. In order to better understand and support MBOs in the Omaha community, it would be helpful to identify the main factors that drive entrepreneurship, motivate entrepreneurs, and minimize constraints.