Presenter Type
UNO Graduate Student (Masters)
Major/Field of Study
Master of Business Administration
Advisor Information
Erin Bass
Location
CEC RM #201/205/209
Presentation Type
Poster
Poster Size
48in x 36in
Start Date
22-3-2024 9:00 AM
End Date
22-3-2024 10:15 AM
Abstract
A leader’s goal is to influence followers. One way leaders do this is through ideological narratives, or stories that explain a problem as experienced by the leader and/or followers and describe why ideological movement is the solution. We developed a novel methodological and theoretical approach to investigate this leadership strategy and specifically how domestic extremist leaders and traditional organizational leaders use ideological narratives to appeal to the moral foundations of followers. Moral Foundations Theory (MFT) posits that five innate and universally available psychological systems form the foundations of intuitive ethics and moral reasoning: Care/Harm, Fairness/Cheating, Loyalty/Betrayal, Authority/Subversion, and Sanctity/Degradation. Each of these five foundations represents a binary between the two values of virtue and vice and can underlie moral divisions between and among individuals and groups. Using speeches of various violent extremist leaders and traditional organizational leaders, we investigate how these leaders use moral foundations to appeal to followers and explore the differences in the usage between the two groups.
Using CATA to Evaluate the Morality of Violent Extremist Leaders and Traditional Organizational Leaders
CEC RM #201/205/209
A leader’s goal is to influence followers. One way leaders do this is through ideological narratives, or stories that explain a problem as experienced by the leader and/or followers and describe why ideological movement is the solution. We developed a novel methodological and theoretical approach to investigate this leadership strategy and specifically how domestic extremist leaders and traditional organizational leaders use ideological narratives to appeal to the moral foundations of followers. Moral Foundations Theory (MFT) posits that five innate and universally available psychological systems form the foundations of intuitive ethics and moral reasoning: Care/Harm, Fairness/Cheating, Loyalty/Betrayal, Authority/Subversion, and Sanctity/Degradation. Each of these five foundations represents a binary between the two values of virtue and vice and can underlie moral divisions between and among individuals and groups. Using speeches of various violent extremist leaders and traditional organizational leaders, we investigate how these leaders use moral foundations to appeal to followers and explore the differences in the usage between the two groups.