Concurrence with persuasive suggestion as a function of the sex of the speaker, sex of the listeners and the form of persuasive suggestion used

Author

John A.G. Klose, University of Nebraska at Omaha

Date of Award

6-1970

Document Type

Thesis

Degree Name

Master of Arts (MA)

Department

Communication

First Advisor

John K. Brilhart

Second Advisor

Clemm Kessler III

Third Advisor

Donald D. Manson

Abstract

Twelve groups of Ss participated in twelve different conditions to assess the relationship of concurrence to the sex of the speaker, sex of the listener and form of suggesttion used by a speaker. None of these independent variables was significantly related to the number of concurrent and nonconcurrent responses of Ss. However, nonconcurrent responses increased significantly for all groups of Ss with each suggestion in a series of four suggestions. This finding lends support to the theory of psychological reactance (Brehm, 1966).

Recommended Citation

Klose, John A.G., "Concurrence with persuasive suggestion as a function of the sex of the speaker, sex of the listeners and the form of persuasive suggestion used" (1970). Student Work. 229.
https://digitalcommons.unomaha.edu/studentwork/229