Publications by the Marketing and Management Department faculty members are collected here.
Submissions from 2020
Mitigating versus Managing Epistemic and Aleatory Uncertainty, Mark D. Packard and Brent B. Clark
On Mitigability of Uncertainty and the Choice Between Predictive and Nonpredictive Strategy, Mark D. Packard and Brent B. Clark
Probability Logic Fails in Immitigable Uncertainty, but Strategic Logic Does Not, Mark D. Packard and Brent B. Clark
Submissions from 2019
Influence of Job-Dedicated Social Media on Employer Reputation, Serge P. da Motta Veiga, Brent B. Clark, and Timothy R. Moake
The Technology Bias in Entrepreneur-Investor Negotiations, Timothy C. Dunne, Brent B. Clark, and John P. Berns
Submissions from 2018
Regulatory and Governance Impacts on Bank Risk-Taking, Karen Schnatterly, Brent B. Clark, John Howe, and Michael L. DeVaughn
Submissions from 2017
Identity Discovery and Verification in Artist- Entrepreneurs: An Active Learning Exercise, A. Erin Bass
Leveraging Positive Psychological Capital (PsyCap) in Crisis: A Multiphase Framework, Ivana Milosevic, A. Erin Bass, and Djordje Milosevic
Uncertainty Types and Transitions in the Entrepreneurial Process, Mark D. Packard, Brent B. Clark, and Peter G. Klein
Submissions from 2016
The Ethnographic Method in CSR Research: The Role and Importance of Methodological Fit, A. Erin Bass and Ivana Milosevec
The Technology Effect: How Perceptions of Technology Drive Excessive Optimism, Brent B. Clark, Christopher Robert, and Stephen A. Hampton
Submissions from 2015
The Nostalgia Effect: A Field Investigation of Satisfaction among IS/IT Professionals in India, Robert O. Briggs
Comparing Virtue, Consequentialist, and Deontological Ethics-Based Corporate Social Responsibility: Mitigating Microfinance Risk in Institutional Voids, Subrata Chakrabarty and A. Erin Bass
The Ethical Implications of Using Genetic Information in Personnel Selection, Brent B. Clark, Chet E. Barney, and Tyler Reddington
The Paradox of Knowledge Creation in a High-Reliability Organization: A Case Study, Ivana Milosevec, A. Erin Bass, and Gwendolyn M. Combs
Submissions from 2014
Resource Security: Competition for Global Resources, Strategic Intent, and Governments as Owners, A. Erin Bass and Subrata Chakrabarty
Corporate Governance in Microfinance Institutions: Board Composition and the Ability to Face Institutional Voids, Subrata Chakrabarty and A. Erin Bass
Institutionalizing Ethics in Institutional Voids: Building Positive Ethical Strength to Serve Women Microfinance Borrowers in Negative Contexts, Subrata Chakrabarty and A. Erin Bass
Revisiting Weber’s charismatic leadership: Learning from the past and looking to the future, Ivana Milosevic and A. Erin Bass
Submissions from 2013
Encouraging Entrepreneurship: Microfinance, Knowledge Support, and the Costs of Operating in Institutional Voids, Subrata Chakrabarty and A. Erin Bass
Encouraging Entrepreneurship: Microfinance, Knowledge Support, and the Costs of Operating in Institutional Voids, Subrata Chakrabarty and A. Erin Bass
Institutional Theory and the Evolution of Marketing Channels in Emerging Economies: Setting a Research Agenda, Birud Sindhav
Submissions from 2011
Co-creation of Value: Creating New Products through Social Media, Birud Sindhav
Submissions from 2004
Building Relationships between Business Schools and Students: An Empirical Investigation into Student Retention, Phani Tej Adidam, R. Prasad Bingi, and Birud Sindhav
Submissions from 1991
The Business Incubator: A Rural Economic Development Tool, Raymond A. Marquardt and Steven A. Schulz